Allons-y

As the start of our ‘Canvas’ programme of artist collaborations, we are immensely proud to be launching the debut UK show from celebrated Belgian artist Robert Alonzi this coming Thursday in our Soho flagship.

Alongside presenting 16 of his paintings & sculptures, Robert has been using some our Overalls & Coach Jackets as a canvas for his practise. The Jackets will be on sale during the show. Highly collectible and surprisingly wearable items.

Private View on June 28 from 1900. DM us to get on the guest-list.

Open to the public during store hours from June 29 thru July 22.IMG_5581

Pop Iconography

We have become friends with various brilliant artists, musicians & bands since we launched – from established names like Jungle or Loyle Carner to newer kids on the block like Oscar #Worldpeace, Zak Abel, Pines, Yawwn & Ama Lou. They are all out their earning their fans, doing the hard yards.

Then, yesterday, a bone fide pop star wore one of our signature garms on TV.  Olly Alexander – frontman of Years & Years, icon, adored across the globe – was interviewed on BBC Breakfast ahead of the BBC Biggest Weekend, Olly wore our new illusion blue overall.  He looked pretty fly.

Keep track of such moments on our Instagram feed.

Carnaby Start-up Style

Last weekend was Carnaby Style Weekender in association with GQ Magazine. Carnaby Street was awash with people, in-store deals and events.

On the Friday evening, I spoke on a panel alongside Dane Butler of celebrated fashion eyewear company Finlay & Co, hosted by Fashion consultant Toby Meadows.   The discussion focused on our experiences of start-ups in Fashion.

Summer Tees Make Me Feel Fine

This weekend – May 11 thru 13 – is #CarnabyStyleWeekender. I am speaking at a Carnaby Street panel on Friday 11th at 6pm about what it takes to start a fashion business.

But much more importantly we are collaborating with two very cool artists in-store and launching some limited Summer Tees.

Saturday, we launch our collaboration with Mr Lee, who has designed two limited edition tees – a long-sleeved white tee ‘We Worked Hard’ with arm, breast & back print & a short-sleeved white tee ‘Opera’ with breast & back print.

Mr Lee will be in-store at 14a Newburgh Street customising an Overall with his unique masks.

Sunday, we launch our collaboration with fresh illustrator Rilla*127, who has designed a limited edition white tee, featuring an unorthodox figure as a back print.

Again, Rilla*127 will be in-store customising a denim work jacket with his illustrations.

Come down and say hello. Because it feels like Summer and we love tees.

 

Pop-up at Mare Street Market

This Monday, March 26th, we are enormously proud to launch a new pop-up store at Mare Street Market in Hackney, London.

Mare Street Market is a massively exciting new spot just off London Fields. A huge space containing a restaurant, bar, deli,  coffee roastery, record shop, florist and antiques dealer. Plus an exciting new fashion brand like ours.

Opening 8am till late, it’s one of London’s most talked about new places.

Huge congratulations to the team behind the Market – Marc, Phillip & Gizzi – plus our new friends at Stranger Than Paradise Records, Rebel Rebel, Flying Horse Coffee & Pure White Lines.

If you come over to the Market, you might also note what the staff are wearing and the rather cool aprons we made especially for the launch.

Yes… We Worked Hard.

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