We spent Tuesday shooting lots of new styles, looks and layering on the streets of Soho with the lenses of Jesse Crankson and our Newburgh Street flagship team Ellie, Lewis & Gina. Chills – yes it was very, very cold.  Excited to start wading through the selects and piecing together a fresh set of imagery for AW18. Meantime, #reflective for SS18 will light our way.